Dr Pooja Gupta
Deputy Course Leader (MSc & MBA Business Management) & Academic Partnership Manager (India)
Dr Pooja Gupta is currently Deputy Course Leader and Academic Partnership Manager (India) at Bloomsbury Institute, with more than 12 years of experience in teaching and industry. She leads and teaches MBA and MSc modules and supervises students' research projects. Her core subjects are Strategic Marketing Management, Marketing Principles, and Business Research.
As Academic Partnership Manager, Pooja is responsible for establishing academic partnerships with a wide range of institutes in India on behalf of Bloomsbury Institute London, working together to achieve shared academic and educational goals.
Pooja started her career in 2006 as a Marketing Manager in an education firm before moving into higher education as a faculty member.
Research & Publications
- ·Gupta, P. and Aggarwal, S. (2018). An Investigation into Adoption of E-filing. Emerging Research Paradigms in Commerce, Blue Rose Publishers.
- ·Aggarwal, S. and Gupta, P. (2018). Analysis of Funding of Unicorn Start-ups. Human Resource Management: Changing Perspectives, Strategies and Practice.
Qualifications
- ·PhD (Marketing)
- ·MBA (Finance)
- ·M.Com (Accounting and Finance)
- ·Associate Fellow of the Higher Education Academy
- ·B.Com (Honours) in Finance
Areas of Expertise
- ·Strategic marketing management
- ·Marketing principles
- ·Business research
- ·Academic partnerships